J.Shaw Group / J.Shaw Electrical Engineers Ltd
Last updated: 20 May 2026
J.Shaw Electrical Engineers Ltd, trading as J.Shaw Group, is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us, request a quotation, submit an enquiry form, use a Google Ads lead form, or use our electrical, fire, security, EV charging and energy services.
This policy has been prepared to help explain how we handle personal data in line with UK data protection requirements. The Information Commissioner’s Office says privacy information should explain who you are, why you use personal data, your lawful basis, how long information is kept, and the rights people have over their data.
1. Who we are
J.Shaw Electrical Engineers Ltd, trading as J.Shaw Group, provides electrical contracting, inspection and testing, EV charging installation, fire safety, security systems and related services to domestic, commercial and industrial customers.
Business name: J.Shaw Electrical Engineers Ltd / J.Shaw Group
Website: http://www.shawelectrical.co.uk
Registered office / business address: 3-5 Tyldesley Old Road, Atherton, Manchester, M46 9EH
Telephone: 01942 882098
For the purpose of data protection law, J.Shaw Electrical Engineers Ltd is the data controller for the personal information we collect and use.
2. Information we collect
We may collect and process the following types of personal information:
Information you provide to us directly
This may include:
- Your name
- Your business name, if applicable
- Your job title, if applicable
- Your address or site address
- Your postcode
- Your telephone number
- Your email address
- Details about your enquiry, project, property or electrical installation
- Photos, documents or plans you send to us
- Information provided through website forms, Google Ads lead forms, email, telephone calls, WhatsApp, social media or other communication channels
Information relating to quotations, jobs and services
This may include:
- Site visit details
- Quotation records
- Job notes
- Appointment details
- Electrical certificates, inspection reports and compliance documentation
- Invoices and payment records
- Customer service correspondence
- Details of works carried out at your property or premises
Website and marketing information
When you visit our website or interact with our online adverts, we may collect:
- IP address
- Device and browser information
- Pages visited
- Enquiry source
- Advertising campaign information
- Cookie and tracking information
- Call tracking information, where enabled
This helps us understand how customers find us and allows us to improve our website, advertising and services.
3. How we collect your information
We may collect personal information when you:
- Submit a contact form on our website
- Submit a Google Ads lead form
- Call us directly from an advert or our website
- Email us
- Request a quotation
- Book a site visit or survey
- Become a customer
- Send us plans, drawings, photographs or documents
- Interact with us on social media
- Use our services
- Visit our website
Google Ads lead forms require us to provide a privacy policy link, which appears at the end of the lead form.
4. How we use your personal information
We use your personal information for the following purposes:
- To respond to enquiries
- To provide quotations and estimates
- To arrange site visits, surveys and appointments
- To provide electrical, EV charging, fire, security and energy services
- To carry out installation, testing, certification and remedial works
- To issue certificates, reports, invoices and service documentation
- To manage customer accounts and job records
- To contact you about your enquiry or project
- To provide customer support
- To process payments and maintain accounting records
- To comply with legal, regulatory, tax and insurance obligations
- To improve our website, advertising and customer service
- To measure the performance of our Google Ads and other marketing campaigns
- To contact you about relevant services where permitted by law
5. Our lawful basis for using your information
Under UK data protection law, we must have a lawful basis for using your personal information.
Depending on the circumstances, we may rely on one or more of the following lawful bases:
Contract
We may use your personal information to provide a quotation, arrange works, deliver services, issue documentation, manage your account and fulfil our obligations to you.
Legitimate interests
We may use your information where it is necessary for our legitimate business interests, provided your rights and interests do not override those interests.
This may include:
- Responding to enquiries
- Managing customer relationships
- Following up quotations
- Improving our services
- Keeping business records
- Measuring marketing performance
- Protecting our business from fraud or misuse
- Recovering unpaid invoices
Legal obligation
We may use and retain information where required by law, regulation, tax rules, accounting requirements, health and safety obligations, certification requirements, insurance requirements or other legal obligations.
Consent
Where required, we may ask for your consent to use your personal information, for example for certain types of marketing or cookies. Where we rely on consent, you can withdraw your consent at any time.
The ICO says organisations should be clear about their lawful basis and tell people about their rights, including the right to withdraw consent where consent is used.
6. Google Ads, lead forms and call tracking
We may use Google Ads to advertise our services, including EV charger installations, EICR testing, electrical contracting and related services.
If you submit a Google Ads lead form, we may collect the details you provide, such as:
- Name
- Email address
- Telephone number
- Postcode
- Details about your enquiry
We use this information to contact you about your enquiry, provide a quotation, arrange a site visit or discuss the service you have requested.
We may also use Google Ads conversion tracking to understand whether our adverts are generating enquiries, calls, form submissions or other useful actions. This helps us improve our advertising and avoid wasting marketing spend.
Where call tracking is used, we may record details such as the date, time, duration and source of a call. We do not use this information to make automated decisions about you.
7. Cookies and website tracking
Our website may use cookies and similar technologies to help the website function, improve user experience, analyse traffic and measure advertising performance.
Cookies may be used for:
- Website functionality
- Analytics
- Google Ads conversion tracking
- Remarketing or advertising measurement
- Understanding which pages are visited
- Improving website performance
You can usually control cookies through your browser settings. Some cookies may be necessary for the website to work correctly.
If we use non-essential cookies, analytics or advertising cookies, we will provide appropriate cookie information and controls where required.
8. Marketing communications
We may contact existing customers or people who have made an enquiry about services that are relevant to their enquiry or previous work carried out by us.
This may include information about:
- Electrical services
- EV charger installations
- EICR testing
- Fire alarm servicing
- Emergency lighting
- Security systems
- Maintenance services
- Compliance reminders
You can ask us to stop sending marketing communications at any time by contacting us using the details in this Privacy Policy.
We will not sell your personal information to third parties for marketing purposes.
9. Who we share your information with
We may share personal information with trusted third parties where necessary to provide our services, operate our business or comply with legal obligations.
This may include:
- Engineers, employees and authorised contractors
- Certification bodies and compliance platforms
- NICEIC or relevant certification/notification bodies, where applicable
- Building Control or relevant notification providers, where applicable
- DNOs for EV charger notifications, where applicable
- Accountants, bookkeepers and payroll providers
- Payment processors and banks
- IT, website, email, CRM and software providers
- Google Ads, analytics and advertising providers
- Insurers, legal advisers or debt recovery providers
- Regulators, public authorities or law enforcement where required by law
We only share information where necessary and appropriate.
10. How long we keep your information
We only keep personal information for as long as necessary for the purposes it was collected.
We may keep different types of information for different periods, including:
- Enquiry records: for as long as needed to respond and follow up
- Quotation records: for a reasonable business period after the quotation
- Customer job records: for as long as needed for service, warranty, insurance and compliance purposes
- Electrical certificates and compliance documents: for the period required for regulatory, legal, warranty, insurance and business record purposes
- Accounting and invoice records: usually for at least 6 years to meet tax and accounting requirements
- Marketing preferences: until you unsubscribe or ask us to remove them
If we do not have a fixed retention period, we will decide how long to keep information based on the type of data, the reason it was collected, legal requirements, warranty obligations, insurance requirements and whether it may be needed to resolve a dispute.
The ICO says organisations should either state retention periods or explain the criteria used to decide how long personal information is kept.
11. How we protect your information
We take appropriate steps to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.
These steps may include:
- Password-protected systems
- Secure email and cloud storage where used
- Access controls
- Staff awareness and internal procedures
- Use of trusted software and service providers
- Keeping records only where necessary
However, no method of transmission over the internet is completely secure. We cannot guarantee absolute security, but we take reasonable steps to protect the information we hold.
12. International transfers
Some of the software, website, email, advertising or cloud services we use may process data outside the UK.
Where personal information is transferred outside the UK, we will take reasonable steps to ensure appropriate safeguards are in place, such as using reputable providers and relying on recognised transfer mechanisms where required.
13. Your data protection rights
Under UK data protection law, you have rights in relation to your personal information. These may include:
- The right to be informed about how your information is used
- The right of access to your personal information
- The right to have inaccurate information corrected
- The right to request deletion of your information
- The right to restrict how your information is used
- The right to object to certain uses of your information
- The right to data portability in certain circumstances
- The right to withdraw consent where we rely on consent
The rights available may depend on the reason we are using your information.
To exercise your rights, please contact us using the details in this Privacy Policy.
